Daniel Desk

Brand, Visual & Graphic Designer
focused on branding, ecommerce and retail experiences.

VCB PARIS

VCB Paris
Veronica Cyrot Bijoux

Jewellery Atelier & E-commerce Experience

Overview
Veronica Cyrot Bijoux is a Paris based jewellery atelier specialising in bespoke creations, restoration services and handcrafted collections. The project focused on translating the atmosphere and craftsmanship of the atelier into an ecommerce experience, allowing the brand to reach a wider audience while maintaining its distinctive character.
Role

Digital Designer

Scope

Website Design | Ecommerce Design | Content Strategy | Product Presentation

Project Impact

Successful Ecommerce Launch | Increased Digital Visibility | Europe-wide Sales | Brand Growth & Expansion

Market: Europe  
Year: 2024 & 2026
Market: Europe  
Year: 2024 & 2026
Brand Foundations

The project began with an established visual identity, handcrafted jewellery and original gouache illustrations. The challenge was to organise these existing assets into a cohesive digital language while preserving the character and craftsmanship of the atelier.

Designing the E-commerce Experience

The ecommerce experience translated the atelier into a digital environment where collections, bespoke commissions and storytelling could coexist within a clear and intuitive customer journey.

E-commerce Platform

The website brought together collections, bespoke commissions, gouache illustrations and restoration services within a clear and intuitive structure. Navigation, content hierarchy and product presentation guided visitors naturally from discovery to enquiry or purchase.

Showcasing Craftsmanship

Product photography, close-up compositions and lifestyle imagery were curated to highlight materials, craftsmanship and fine detail. Together, they reinforced the identity of the atelier while revealing the quality and character behind each collection.

Growing with the Brand

What began as an ecommerce project evolved into a broader digital platform supporting collections, bespoke commissions, restoration services and creative workshops. As the atelier grew, the website evolved alongside the brand, creating a central destination for discovery, storytelling and customer engagement.

Blog section

Creative workshops

Sur mesure contact

hello@danieldesk.com © 2026 Daniel Salcedo

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